We have a new rep from SPA (they are the people who print CDs and stuff if we need them- which isn't very often). He stopped by to say hello and try to sell something. He handed me a CD and said: "It's currently a PDF, but we plan to do something better with it soon."
By the end of the conversation, he didn't sell me anything, but I am pretty sure that he will be buying the DesktopX auto-run/application presenter when we get it ready to sell.
Life is funny that way.